ORDINARY PEOPLE's profile

DIGITAL WELLNESS SPA

Exhibition & Signage
Digital life suddenly entered the center of our lives in the coronavirus pandemic. Since we had to adapt so quickly, we have become unprecedentedly fatigued.

In this exhibition, hypothetical entrepreneur Heo Eon presents a new format of spa service called “Digital Wellness Spa.” A series of Digital-Wellness Programs provide a meditative experience and a unique future vision that allows guests to free themselves from the daily routine and focus more on their inner lives.

What would a post-corona break look like? Where does our future proceed from this borderland between the virtual world and the real world? “Digital Wellness Spa” brings imaginary all-inclusive spa resorts designed for better digital living into the exhibition hall.

Heo Eun, the founder of this business, tries to transplant the fragments of the new digital world we face into the conventional landscape of a paradise.

Will Heo Eun's solution be effective? What will be the role of artists in this new era? It remains to be seen whether the audiences' exhausted hearts will be cured.
ORGANIZED BY Seoul Design Foundation, ORDINARY PEOPLE
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ARTISTS: Brenna+Nivhek, Clement Valla, Kang Jaewon, Min Guhong Manufacturing, Nora Khan, Shin Morae, Tissue Office
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PARTNER: Studio Fragment, 99do
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PORTFOLIO PHOTOGRAPHY: Kim Dong-Gyu, Seoul Design Foundation, Tabial
DIGITAL WELLNESS SPA
Published:

DIGITAL WELLNESS SPA

Published: